The referees of the Super Bowl were wearing vertical stripes. During the days following the big game, there was a lot of controversy over whether or not they were worthy of those stripes. (poor Seahawks fans). The question on my mind is whether or not the commercials during the biggest game of the year are generating horizontal or slanted stripes on those revenue charts for the companies who spent the money.
There was a stronger .com presence than I previously anticipated. GoDaddy once again showed up with the big guns. In an effort to build their brand off the controversy of last year’s ad, they once again featured the “Go Daddy Girl”. The problem with this ad, was not what you saw on the screen, but what happened off it. Check out what the guys at Future Now have to say about it.